Hi, my name is Edina—the hands and heart behind Cowboy & Co. I was raised in a home where healing was grounded in tradition, not convenience.. My parents were deeply opposed to medications, and I grew up watching my family turn instead to food, plants, and time-honored remedies.

In Europe, over-the-counter medicine as we know it in the United States simply doesn’t exist. When something ailed us, it wasn’t a pill—it was herbs. Our grandmothers reached for plants they trusted, remedies passed down through generations, not manufactured solutions.

Before I ever began making skincare, I studied holistic nutrition, driven by a desire to understand how the body heals when it’s supported—not overridden. That path naturally led me to herbalism, where I fell in love with learning how different plants have been traditionally used to support the body and skin in gentle, intentional ways.

Cowboy & Co. was born from that philosophy.

Every product I make is guided by traditional apothecary methods. I do not use fragrance oils, and I don’t rely on essential oils to mask scent or manufacture an effect. Instead, I work with whole herbs, flowers, resins, and roots, slowly infusing them over time into tallow and plant oils.

This slow process allows the integrity of the plant — not just an isolated extract — to shape the final product.

There is a profound difference between infusing herbs and adding essential oils. Infusion is slow. It is gentle. It honors the plant as a whole. It reflects how herbs have been used for centuries—long before modern skincare existed. What I create is not scented skincare. It is herbal skincare.

Today, my work sits at the intersection of herbalism, homestead tradition, and the old apothecary way. Each jar is made by hand, with intention, and with deep respect for the plants and practices that came long before me. My hope is that when you use my products, you don’t just feel nourishment on your skin—but a connection to something older, quieter, and more grounded.